Maria Lurdes Sarmento

Associate Researcher

Maria de Lurdes Sarmento holds a Bachelor of Sociology, a Master of Management with a specialisation in Marketing from the University of Minho, and a PhD in Marketing and Strategy from the same university. She has papers published in international journals, such as, the Industrial Marketing Management, the Journal of Business and Industrial Marketing, Education & Training, the Journal of Promotion Management and the Journal of Convention and Event Tourism. She is currently working towards a postdoc at the Nova University of Lisbon and the Open University Business School. Her areas of interest are Relational Marketing and Innovation Management.