The impact of deepfakes on public trust and brands

José Espregueira and João Menezes will lead the seminar ‘The impact of deepfakes on public trust and brands’ on 1 June at 3.30 pm.

The event will take place in Auditorium 1 at ISCAP, as part of The Trends Hub'26 and is supported by CEOS.PP.

This initiative aims to reflect on the importance of leadership in creating healthy and effective human relationships within an organisational context, highlighting the role of leaders in motivating teams, internal communication, people management and building more collaborative and sustainable working environments.