Cristina Cardoso, a researcher at CEOS.PP, recently completed her PhD in Communication at the University of Vigo. Her study, highlighted in the Faro de Vigo newspaper, analysed the impact of advertising campaigns on consumer behaviour, with a focus on breast cancer prevention. In an interview with the newspaper Faro de Vigo , Cristina Cardoso revealed that her research analysed the impact of advertising campaigns by three brands – Ausonia, C&A and Intimissimi – on 60 women ag

CEOS.PP participated in the Internship Open Day, an initiative organised by ISCAP's Communication Degree programme. The event took place on 2 December at 2.30 p.m. in the Sala de Atos and was attended by Jéssica Carneiro and Rita Mota, research fellows, and Rafaela Ferreira, an intern at CEOS.PP. The event brought together organisations and students with the aim of promoting direct contact between academia and the job market, fostering an environment of proximity and network

CEOS.PP held the Ideation Lab: From Idea to Research Project workshop as part of the Polytechnic Institute of Porto's Science Trail, an initiative that demonstrated that scientific research stems, above all, from curiosity and creativity. The event, led by Elif Göksu Öztürk and Adalberto Fernandes, lecturers at ISCAP and assistant researchers at CEOS.PP, was attended by several ISCAP students. Through practical brainstorming exercises and a collaborative idea design challenge